Numbers that close the argument.
Every case below ran SEO and paid channels from one account, one strategy. The compounding shows in the data.
+214% organic pipeline, –38% CAC
A $12M ARR SaaS platform was running Google Ads and SEO through separate vendors. We consolidated both into one account. Within 90 days, ad learnings were feeding content briefs and organic rankings were lowering cost-per-click.
Result: 214% increase in organic pipeline, 38% reduction in blended CAC. Neither channel would have moved that needle alone.
4.1× ROAS, 22% lower return rate
A direct-to-consumer home goods brand was spending $80K/month on Meta with no content strategy backing it. We built the content calendar from ad data — what clicked, what converted, what bounced.
Ads informed content. Content lowered ad frequency costs. ROAS moved from 1.8× to 4.1× in two quarters. Return rate dropped because buyers arrived better informed.
3.7× lead volume, flat ad spend
A regional home-services company had a social presence but zero SEO foundation. We built both simultaneously — social posts seeded long-tail keyword clusters, and organic rankings reduced paid dependency month over month.
Lead volume tripled in six months. Ad spend stayed flat. The SEO compounding meant every new piece of content extended reach without incremental budget.
Avg. –41% blended CAC
3.2× avg. ROAS improvement
100% have weekly reporting
Across all active accounts running both paid and organic channels under one strategy.
Measured from account takeover baseline to six-month mark, across B2B and B2C verticals.
Every client gets a live dashboard and a weekly call. No quarterly surprises, no vanity metric summaries.
See what your channels could do together.
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